Investing in a high-profile ecommerce platform is not always the right choice for new businesses. It does not only lead to extra setup costs but also additional expenses in terms of management and maintenance. However, as the businesses grow, investing in upgraded solutions becomes inevitable.
Ecommerce platforms can outgrow their capacity as soon as they start attracting high traffic. It leads to consistent issues in performance and functioning which can ruin user experience and cause a decline in sales. Spotting a few signs and acknowledging them can help you address the issue in a timely and plan the upgrade.
Give an in-depth read to this article to learn and explore how you can know and identify that you have outgrown your existing ecommerce platform and need to upgrade it.
Top 5 Signs You Have Outgrown Your Ecommerce Platform
Businesses often grow significantly even within a year of their establishment and ecommerce setups are no exception. When the businesses succeed and expand, they outgrow the existing platforms. At times, the authorities do not realize this and end up signing for loss. You should not ignore the typical signs and take timely actions to mend and mold the situation in your favor.
Here are some of the major signs that you have outgrown your ecommerce platform and need to plan an upgrade on an immediate basis.
1. Lower Conversions
Lower conversions are the foremost sign that your service has outgrown the ecommerce platform. At times, websites draw high traffic without any major dip but fail to convert them into sales. It is most often due to roadblocks in user experience and poor checkout.
You might ignore the low conversions for a limited time; however, it will eventually cause irreparable loss to the business. Upgrading the ecommerce platform can help convert your traffic to leads and sales. Considering this, many authorities consult experts and opt for upgraded platforms according to the needs and requirements of their business.
2. Higher Plugin Dependency
Higher plugin dependency is the next sign that you have outgrown your existing ecommerce platform and need an upgrade. Your ecommerce platform should have enough features and support to carry out the routine functions smoothly.
However, if the platform needs more high-functioning and complex features, investing in plug-ins regularly is not the right solution. It might not offer the quality experience you looking for. Moreover, it might increase the cost of operations drastically. So, do not mindlessly invest in plugins to address needs for a short time; instead, weigh your options and scale your platform according to needs.
3. Slow Loading
Slow loading speeds are the next major sign that your ecommerce platform has outgrown its capacity. Nothing causes more loss and damage to a business than slow-loading sites. Ecommerce platforms usually attract high traffic; however, if your platform is not optimized enough to offer a smooth experience, the traffic will decline eventually.
A decline in traffic is synonymous with a decrease in sales and a loss in revenue. If you are unable to increase the site loading speed even with optimization, then you must know that it is high time to invest in a platform. Make the right choice at the right time and watch your sales and revenue grow.
4. Poor Customer Service Features
Poor customer service features are another notable sign that your ecommerce platform has outgrown its capacity. While making the purchase online, potential buyers need some guarantee and backing to proceed with their decision. In such a scenario, chat support can offer them the necessary information they need to proceed with their choice.
A lack of chat support features can negatively impact user experience and cause a decline in sales. Apart from that, poor return processes and ineffective communication channels can negatively impact the user experience and eventually the sales and revenue. So, do not overlook the issues at hand and invest in a new platform to offer quality customer service.
5. Higher Maintenance Costs
Higher maintenance cost is the last sign that you have outgrown your existing ecommerce platform and need an upgrade immediately. When your ecommerce platform is not upgraded according to your needs, it will face all sorts of maintenance issues. You might have to spend more on updates, customization, and plugins which might only work for a little time and then take you back to square one.
Eventually, the cost of maintenance will exceed the budget required for building up a new platform from scratch. So, do not keep spending on maintenance mindlessly and weigh your options. You can consult experts for ecommerce solutions in Dubai and opt for the recommended and upgraded options and ensure you do not spend too much on maintenance.
Upgrade Your Ecommerce Platform
If your ecommerce platform is facing consistent issues, it is high time to invest in an upgraded one. Feel free to reach out to the professionals to discuss your needs and get perfectly functional solutions that lead to a revenue spike.